Brief
Reimagine the role of the book in young people’s lives in the UK. Encourage this audience to engage in a wider range of books and authors that reflect a diverse and inclusive society.
Solution
'Continue reading'
80% of the visual content people consume on streaming sites is discovered through the recommendations of the host site. With this in mind, We propose a collaboration with Amazon Prime Video. by utilising amazon's algorithm we will suggest books based on the user's viewing history.
In COLLABORATION WITH: zOE KEATING
book recommendations will be linked to amazon.co.uk where users can purchase books seamlessly through the click of a button.
SOCIAL POSTS
